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Harnessing Industry Horsepower
The SAN Takes Action at the 2012 SEMA Show
As the fight to defend our hobby continues, the opportunity to showcase the SEMA Action Network's (SAN) efforts to the specialty equipment industry remains critical. With that in mind, increasing the SAN's exposure through participation in the 2012 SEMA Show became vitally important. Amid a sea of eye-catching vehicles and exhibitions, the SAN display featured appearances by automotive industry icons Courtney Hansen, Jimmy Shine Falschlehner and his '34 Ford hot rod. SAN members themselves, Hansen and Falschlehner promoted our grassroots lobbying network in addition to meeting and greeting attendees. Falschlehner's trendsetting pickup served as a symbol of the type of vehicle many states seek to restrict and regulate. Once the dust settled, this combination of elements helped enlist hundreds of new SAN members among the automotive business community and attracted favorable media attention.
"With support from Courtney and Jimmy, we demonstrated for Show attendees the benefits of joining the premier organization defending the rights of vehicle enthusiasts," said SAN Director Colby Martin. "As we ready ourselves for the 2013 legislative sessions, the active participation of SAN members, both newbies and veterans, will help protect our automotive passion for this generation and generations to come!"
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| Jimmy “Shine” Falschlehner and event promoter Skeeter Rader, both SAN members, pose with Shine’s SAN adorned 34 Ford hot rod. | Courtney Hansen signed autographs for fellow SAN members on the 2012 SEMA Show’s opening day. |
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| Adam Carolla and Matt D’Andria, hosts of Adam Carolla’s CarCast, spoke with SAN Director Colby Martin about the SAN’s efforts live at the SEMA Show. | Falschlehner (center) spread the word of the SAN with Rod & Custom Radio host Brad Fanshaw and comedian Christopher Titus on the air during the SEMA Show. |